Honey exists to:
- Offer simple and clean bikes to thoughtful enthusiasts.
- Offer function-specific, well-defined, specialty bikes for dedicated purposes.
- Offer stock bikes that fit better by providing more sizes, more functionally specific bike styles, and bikes for men and women.
- Offer bikes that are handmade in the USA, and designed for the $2,400 to $4,000 bike world.
- Employ just-in-time manufacturing practices to supply complete bikes to riders as quickly as possible—we want people riding today.
- Make Honey bikes accessible to anyone, anywhere.